The challenge:
How do we successfully launch a new flagship collection in a crowded marketplace.
Our solution:
We produced a series of videos to showcase the elegance, beauty and functionality of the collection. This resulted in a successful launch and sales that exceeded expectations. One video has now turned into over 20+ showcase pieces to be used across all marketing initiatives.
Results:
The NLC line beat sales projections by $3 million. We have since been enlisted to produce content for all 50+ lines of products.
Services
- Strategy
- Creative & Scripting
- Casting
- Production
- Post-production
- Colour & Sound
Industry
Manufacturing